Harmony Slater Yoga
It was an amazing joy to work with the wonderful Harmony Slater, a certified Ashtanga Yoga teacher and trainer, wellness coach, podcast host and so much more.
She first built her website on Squarespace version 7.0 in 2014. Now with over 100 blog and podcast posts, an active online store and new courses, workshops and retreats happening all the time, her website is the busy online home for her business.
Our first big milestone was to upgrade her site to Squarespace version 7.1 so she can utilize all the latest features Squarespace has to offer. The rebuild and switch over had to be extremely efficient to reduce any interruption to her business functions and client experience, while behind the scenes I also did the SEO work to reduce interruption to google ranking and organic traffic.
Then came the redesign where we added her brand colors, fonts and styling throughout the site, and re-structured page information to prioritise her business focuses and CTA’s, and give her visitors a clear way to navigate all the resources on her site.
We then created a few new offerings and opt-ins! each with their own associated sales page design and build and integration with email marketing and commerce systems.
This has been an amazing ongoing project with Harmony and I can’t wait to continue to work with her and see her business thrive!
Main features of this project:
Website content transfer from Squarespace v7.0 to v7.1
Blog x2
Podcast Show notes Blog
Online store / commerce
Brand styling including fonts, colors, graphics and photos.
Existing content re-structuring
Multiple long-form sales pages and offering opt-in pages
-Harmony Slater, Harmony Slater Yoga, Calgary.